If a state or municipality requires any type of certification for food or beverage samplers, there is no need to worry, our extensive database contains people all over the country that have food handling cards; ServSafe, TIPS, ABC certifications; and more.

We can help find you certified individuals, and we have resources for staff members to obtain certification prior to your event if needed. Working with ATN the past 2 years has truly been a pleasure. The team is always available to answer any and all questions, day and night.

Not only are they well experienced in sourcing and staffing, but they are strategic in their approach to event planning. ATN is a true partner and I look forward to working with them in the future.

ATN Talent Site Client Login. Food and Beverage Sampling. In-store samplings Food trucks Street team events Concerts, festivals, and sporting events Fitness and wellness events On-premise and Off-premise beverage samplings And more.

Food and Beverage Sampling Portfolio. Get a Quote. Additional Areas of Expertise Brand Ambassadors Event Staffing Promotional Models Trade Show Staffing Promotional Staffing Street Teams Alcohol Promotions Auto Show Staff Bilingual Brand Ambassadors Brand Activations Campus Marketing Conference Staffing Corporate Event Staff Costume Characters and Mascots Entertainment Marketing Event Emcees and DJs Event Hosts and Presenters Event Marketing Staff Experiential Marketing Staff Festival Marketing Food Truck Marketing Guerrilla Marketing Lead Generation Staff Mobile Marketing Tours Pop-Up Events Product Demonstrators Product Sampling Events Publicity Stunts Retail and In-Store Marketing Tailgate Marketing Guerrilla Projection Mapping.

A specialized sampling agency will have experience with street events, trade shows, conventions, and comic-cons type events. For every different type of event, your business has different needs.

The target market for a parts manufacturer at an auto trade show is going to be significantly different from the target market for a craft brewery at a craft brewery event.

One is targeting B2B, the other is targeting B2C. As you can see, a marketing agency that specializes in engagement marketing will have a broad range of skills focused on one major goal: engaging the right people through live events.

It is why a sampling agency may recommend that their customer host a trade show or just host a live tasting in their stores. Each business is unique and that means that your live event marketing should be just as unique as your business.

There are several different types of products to provide samples of at events. Since the types of materials are as varied as the marketplace, each business's sampling needs are unique. Rather than attempting to apply templates to engagement marketing and follow the latest trends, an engagement marketing company will have the experience and knowledge to create custom event management plans for each of their customers.

A sampling agency will have national presence so that they can build on relationships in the event city to provide staff for the event. This saves on travel costs for the company and the agency, including expensive per-diems and the lower morale from sending your employees away from home to staff a demonstration table.

A sampling agency understands technology and analytics, presentation and demonstration, but most importantly, a great sampling agency acts as brand ambassadors for their customers. When presenting a product sample, the presenter is seen as the face of the brand.

This is what an ambassador does, and it needs to be at the heart of any marketing agency that will help your organization do sampling and events.

Being brand ambassadors will be the passion of any great sampling agency. When you are looking for an agency to represent your business at an event or trade show, ask how they become brand ambassadors for their customers.

If their eyes light up and they tell you exactly how their actions as brand ambassadors bring happiness to their customers, you will know you have the right agency.

Tags: In-Store Sampling. We offer a Nationwide Service to our customers covering the entire United States and Canada. United States Head Office S. Kirkman Road, Suite Orlando, FL Canada Head Office 41st Floor, 40 King Street West Toronto, ON M5H 3Y2.

Sonas Blog. When Do You Need a Sampling Agency? Posted by Sonas on Nov 13, PM. Find me on: LinkedIn Twitter.

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Kirkman Road, Suite Orlando, FL Canada Head Office 41st Floor, 40 King Street West Toronto, ON M5H 3Y2. Sonas Blog. When Do You Need a Sampling Agency? Posted by Sonas on Nov 13, PM.

Find me on: LinkedIn Twitter. What is a Sampling Agency? Marketing Events Different industries and events require different staffing and processes.

Types of Materials for Sampling There are several different types of products to provide samples of at events. Design Prototypes - The automobile industry uses events to showcase their prototypes in development.

Showing a prototype will be different than other product samples because it is often demonstrating one aspect of a business's design process. Beverages - Size of samples, presentation and possible food pairings all matter in presenting beverage samples.

Food - In addition to the requirements of beverages, food samples have to deal with allergens, with utensils, and with preparation. Materials - Showcasing samples of goods and materials for use in business processes is not always the prettiest marketing, but it is necessary for many businesses to do well.

Others - Demonstration of products will be as varied as the market is. Local Talent A sampling agency will have national presence so that they can build on relationships in the event city to provide staff for the event.

Understanding Brand Ambassadors A sampling agency understands technology and analytics, presentation and demonstration, but most importantly, a great sampling agency acts as brand ambassadors for their customers.

Subscribe to Email Updates. Exhibiting at a trade exposition is like performing a precarious high wire act. The financial stakes are threatening and there is so much that can go awry.

Engaging the services of the Exposition Services team is the safest way to negotiate a successful exhibition. Partnering with Exposition Services ES Exposition Services include all the resources…. Understanding the Costs Associated With Trade Show Displays Exhibiting at a trade show can help your company get new prospects and sell more products or services.

That said, one of the questions…. Trade shows of the year and beyond may never operate the same again. New health and liability concerns are causing corporate exhibitors to approach these shows with greater caution and that makes exposition services contractors even more valuable than ever before.

If you are planning a conference, seminar, expo, exhibit, or trade show, the first thing you need to do is assemble a reliable team or multiple teams that will help you with all the details of planning and coordinating the event. Make sure you are prepared by taking the time to outline everything required of….

Booth design is a critical factor in making a memorable impression at a trade show. And a key aspect of that design involves the right equipment and furniture.

At Superior Expo Services, we understand the importance of these elements and offer a variety of rental options to suit your needs. Our primary focus is optimizing the results of your campaign and delivering maximum benefits to your business. For example: the ratings and reviews content generated from your campaigns is exclusively yours — unlike other product sampling vendors.

Analyze Performance. Accurately size ROI with post-campaign reporting. QUANTIFY VALUE OF EACH AND EVERY CAMPAIGN. All the information you need to understand the performance of the campaign i.

reviews generated, overall average rating, average review length, visual media generated, key themes identified etc. MAKE YOURSELF A HERO. Identify key product themes evident in the review content captured — key intelligence for understanding product performance and experience, how best to position, message and market the product and more.

Trade Show Sampling Programs - For a building products trade show, one of your main goals is to drive awareness and sales for your brand. One of the best ways to increase the 5 Great Reasons to Include Trade shows as Part of Your Sampling Campaign · 1. You are Surrounded By People Ready to Buy · 2. Tradeshows Offer a Unique Opportunity In-Store samplings and demo's are a proven and fun way to engage with customers, spread the word about your products and services, win new customers and boost Sampling programs made smarter​​ An engaged community of shoppers. Generating user-generated content (UGC) that inspires confidence

Click Here to Request Programs. Download the full Sampling Programs Menu. Name Company Email Address Phone Which program s are you interested in? Diversity Product Sampling Program. Download the Diversity Sampling Program Info Sheet. Download the Game Day Men's Sampling Program Info Sheet.

Breast Cancer Awareness Product Sampling Program. Celebrate Breast Cancer Awareness Month and drive sales at the same time! Download the Breast Cancer Sampling Program Info Sheet. For more info, contact Gaby Marti. View All Services. Customer Interaction Kits. Health Programs. In-Store Demos. Training Programs.

Product Sampling. From the outset, you will be assigned an experienced project manager to guide you through the entire process. Our primary focus is optimizing the results of your campaign and delivering maximum benefits to your business.

For example: the ratings and reviews content generated from your campaigns is exclusively yours — unlike other product sampling vendors.

Analyze Performance. Accurately size ROI with post-campaign reporting. QUANTIFY VALUE OF EACH AND EVERY CAMPAIGN. All the information you need to understand the performance of the campaign i. reviews generated, overall average rating, average review length, visual media generated, key themes identified etc.

MAKE YOURSELF A HERO. Props may seem like a good idea, but the fewer items you have on the sampling surface, the easier it will be to focus attendees' attention on what is most important—your products.

Clearly label your samples. People aren't going to put something into their mouth unless they know what it is. Your labels can be either name cards or samples of the product packaged the way it appears in retail stores. Position your packaging near your samples in a way that enables attendees to mentally link the two.

This makes it easier for people to remember what the products were—and to recognize what they sampled when they go to order or buy the products later.

Hide your prep area. There is no reason attendees need to watch you cutting your product into sample-sized portions. Stepped counters or even a remote work area will keep your sample surface clean and appetizing. You can even build a workspace for preparing your samples into your storage closet.

Pay attention to the height of your sampling surface. People like to get a good look at what they're about to eat before they commit to taking it. If your samples are sitting any higher than bar height 42" high , some attendees may not be able to see.

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