For instance, you might include a weight loss calculator, an eBook that gives them additional tips, or a set of recipes that comes with the supplement. You just need to figure out what this looks like for you, and how you can get them to spend that first dollar with you.
Let me share an example of some friends who are social media managers, and who went from having a 6-figure business to no revenue overnight. Again, it all goes back to the components at the beginning of your funnel. You have to have an introductory offer, and you have to wrap that offer up, put a bow on it, and then present it to the people who need it.
Now that you created a list of buyers and if that offer is irresistible to your prospects, you now have the opportunity to sell them other things.
This is why I decided to create something called PDF to Profit. I want to share the knowledge that I have to help people create that irresistible offer. So, I put together a course that is delivered LIVE inside a Facebook group.
The very first piece of your funnel is your irresistible offer, and if you want to create yours right now, check out my PDF to Profit course. In a traditional online course, you might see only a few people get results.
But with this training, almost everybody is getting to the finish line. For any of you who are teachers or trainers, you know how that feels. Getting people to spend that first dollar with you is SO important.
And the reality is, most people quit. But, if you can start to build out the components of your funnel by creating just the first piece of it — your irresistible offer — everything is so much more simple. I am literally rock-bottoming this course, because I want as many people as possible to create their irresistible offer and start generating revenue.
The training goes on for 7 days inside our private Facebook group, but you have access to the group for about two weeks to make sure you get all the help and feedback you need.
You can always circle back to it later in the day, or even the next day. This is your opportunity to start building a list — not of freebie-seekers, but of buyers.
Everyone wants something for free, but when you get somebody to commit to spending that first dollar with you, you have a much more valuable resource at your fingertips.
You still have to build toward that. If you put together a low-cost offer and then start building that relationship out, you can sell them your higher-ticket offers. Normally in an ascension model aka value ladder , you have everything from a free offer, to a low-cost introductory offer, to your core offer, which is little bit more expensive.
I think people are over freebies, and will spend money on low-cost things. There is nothing new under the sun. The reason people buy from you is that they have a problem.
If you can present a solution to that problem that leads them to an entry-level sale, you can then lead them to higher-cost, more fleshed-out offer.
Kim Garst is a renowned marketing strategist and speaker who is trailblazing the use of artificial intelligence in digital marketing.
With over 30 years of experience as an online entrepreneur, Kim helps entrepreneurs grow their business and authority online by using AI technology. She is leading the way with proven AI frameworks that help entrepreneurs build authority in their space.
She is keynote speaker and an international best-selling author of Will The Real You Please Stand Up, Show Up, Be Authentic and Prosper in Social Media. Named by Forbes as a Top 10 Social Media Power Influencer, Kim is well-known for her skill to simplify complex technology and make the use of AI understandable for business growth.
Her relatable, actionable advice helps guide new entrepreneurs to harness the power of AI to succeed in digital marketing. Kim is leading the way in combining human and technological skills to create a new model for AI-powered marketing.
See author's posts. START HERE. LEARN MORE. Business Builder's Academy. Marketing That Grows Your Business LIVE Show. Join FREE Authority Creator Community. I Love. VIEW MY TOOLBOX. Authority Creator Program. How to Create a List of BUYERS With This Little Used Strategy.
Kim Garst Est. Your private Facebook group was very important as well because it provided the extra support that I needed while going through Digital Course Academy.
Thank you so much Karen! LISA MYERS BOEHM. I loved being part of your DCA bonus experience. The one-on-one coaching call, private Facebook group and meeting like-minded people to encourage me along the way was very helpful. Your Facebook group made things feel more personal because it was so much smaller than the big DCA group.
I truly believe that I got more out of DCA because of your bonus experience package. It made DCA all that much better. SHELLY HOUSKA. The Digital Course Academy program showed me everything I need to be successful now since so many people are looking for online learning options.
I love that I now know how to package my expertise in a way that I can teach it online. Since going through DCA I have come full-circle to finally figure out who my niche is and that feels amazing. It was such an eye-opening learning experience.
The 1 reason I joined using your affiliate link was because I knew you and had bought things from you in the past. I knew that you are a genuine person and coach. Having our own separate Facebook Group with you was the difference between struggling on my own and making progress each week.
My favorite part of your DCA Bonus Experience was my one-on-one call with you. That was the cherry on the top. NANCY MIGGINS. Since enrolling in DCA I created my program and ran it as a beta and quickly filled it to capacity with 20 clients.
Your coaching helped me get clarity so I could move forward which was very helpful. JENNIFER MARCKS. Gluten-Free Marcks the Spot.
The reason I joined DCA using your affiliate link is because I felt like it would make the experience times better and I was right. My favorite part of your bonus experience was getting on a one-on-one call with you. It really was the kicker of why I signed up so quickly.
I felt like if I got to talk to you face-to-face that would be the best piece. I also appreciated your Bonus Experience Facebook Group because you gave so much attention to each of us.
I felt I had more personalized feedback and answers which was so helpful as I went through the program. I completed the DCA program because you pushed me through by encouraging me to make decisions and move forward.
Your tough love was great. SHONDA PALMER. Going through DCA with your support was very beneficial for me. I believe your bonus experience was the reason I finished the program. I needed your feedback and accountability in our smaller group to keep moving forward.
You got me through it and answered all of my specific questions personally. While going through DCA I created a workshop course that I offered as a Black Friday special and enrolled 10 people. I am now in the process of creating my signature course and plan to launch it this fall. One of my favorite parts of your bonus experience was our private Facebook group.
I felt like you really got to know me. The engagement was amazing and I made friends that I still connect with after all this time. I believe the information and strategies that I learned from DCA is allowing me to shift my business from a one-on-one coaching model to offering group coaching programs.
I love the flexibility and freedom it has given me and my business feels lighter and more fun. JENNA DALTON. I started my business about two years ago to help new moms navigate the post-baby fitness world, because it can be confusing and also damaging to their confidence.
Prior to this, I had a personal training business, but it was a struggle to be constantly looking for and keeping clients. You never really knew if you were going to make an income, and with two young kids, I needed to make money but still have flexibility. I first learned about Amy from an episode of her podcast with a fitness coach who had built a multi-million dollar business online.
I knew I needed to create my online course, but I had no idea what I was doing. So I signed up for Digital Course Academy, and it was everything I needed all bundled together.
I started from zero, and I got it all done by just following the steps. I did what Amy said to do, and it worked. I love her style, her approach… everything! My first webinar, I got people signed up, 10 people live, and no sales.
But then I sent out e-mails with the structure that Amy laid out and it made the whole process so authentic and genuine. Every time someone would sign up, it was such an amazing feeling. The way that Amy structured the program made it so simple, so easy, and so doable.
Before DCA, I felt totally scattered. TIANA SMITH. Mommy Boss Business Coach. I started my career in the music industry over 20 years ago, went to music college, and started my own record label.
My business really took off, I started getting awesome results for my clients, and I was getting lots of referrals. But working 1-on-1 with hundreds of entrepreneurs was very time consuming and I knew I needed to build a course that could be my main source of income. I first signed up for Webinars that Convert, and I was totally committed to getting a return on my investment.
It was important that I followed everything, because I paid for it on my own, and it ended up filling in a lot of gaps for me. LISA HAYIM.
I'm breaking down why you'll hear some influencers make the claim that free summits attract low-quality leads and freebie seekers The first step to moving people into becoming paying clients and customers actually starts with the free lead magnet We're going to discuss how you can make money from these freebie seekers by not selling them any products. You're going to send these
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